Andfold Studio
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Hi, I'm Brett Wilkinson, a Leicester based Freelance Graphic Designer with 15 years industry experience. I help clients design beautifully crafted Identities, Brands, Websites and Print work. I place a strong focus on visual communication and strategic thinking and consider myself a proactive and results driven designer. Above all, I provide clients with the complete support they need to market their business, crafting valuable designs that increase sales, build brands and attract new audiences.

I am also co-founder of the highly successful Motion Graphics agency Moving, alongside being a widely recognised illustrator counting many global clients. I look at three factors when quoting which are time, complexity and scale. I prefer to agree a budget with fixed deliverables at the start of a project, however, I am happy to work at an hourly rate where required.

My work always provides a high return on investment. I begin by writing a brief in collaboration with the client, followed by research, development, design and amends.
Highlights

read more › Following the success of the Loughborough Degree Show identity, Loughborough Design School requested an exhibition stand design for New Designers Product Design Exhibition 2016. The space needed to house 14 students work, giving each product its own showcase while still having a strong visual presence as a group exhibition. The visual style followed on from the book we produced for the 2016 Degree Show to maintain consistency while designs of the stand were sketched during group meetings. The sketches were followed by 3D designs of the space, built to allow experimentation without having to undergo any manual labour before sign-off.

read more › Open City London champion the art of creative documentary and filmmaking. With the 2015 Festival and the updated identity being such a success, they wanted to continue pushing their boundaries. Building on last years concept of space and community, this years aesthetic took a new direction, with the introduction of a second brand colour. Using colour graded images and dynamic new layouts we created a 40 page festival programme, posters, flyers and digital presentations. The 2016 festival was once again well attended and well received by film enthusiasts and industry professionals, keeping Open City at the forefront of documentary festivals in the UK.

read more › Open City Documentary Festival is the one of the UK's biggest film festivals dedicated solely to the art of documentary film making. Following a successful pitch, OCDF asked to re-design the festival identity and printed materials. The identity is based on the concept of creating an open space in the community, which is exactly what the festival promotes. The client wanted the identity to reflect the festival's young and modern atmosphere. Using simple graphic devices and subtle imagery a considered, recognisable and fresh image was created for the festival to thrive on.

read more › LCB Depot, a hub of creative businesses in Leicester, asked for help celebrating their 10th anniversary by designing a piece of wall art to enhance their central courtyard. The brief was to capture the nature of the building and it's occupants and to depict this in one large illustration. I responded to this by coming up with a list of everything great about the venue and working with LCB to craft a design for a 30ft wide illustration. The final artwork was applied using 5mm thick, fully weatherproof Foamex boards.

read more › Marketing themselves as a high quality replica designer furniture retailer, Pash had ambitions of breaking out of the wholesale market and into the High Street. With an existing identity that was dated and falling behind in the market, Pash asked for a new identity that reflected their belief and love for timeless design whilst making them attractive to new consumers. Based on their vision, we devised an identity with an updated colour palette, tone of voice and typographic style that reflected their values.

read more › After a successful national pitch win, UKYA asked for design and direction for the 2014 Festival, a national arts event showcasing work from young creative practitioners aged 18 to 24. Every two years, the event moves to one of their several set locations, with Leicester chosen to host the festival for 2014. Following on from previous events, UKYA provided a concise range of colours to work with, each relating to a different area of the arts. To create a campaign that stood apart from previous years a focus was placed on the idea of 'shining light on young talent'; crafting bespoke illustrated neon lighting via 3D software.

read more › Axsy are a Global SaaS business operating in a fast paced and ever evolving market. They required an identity that could deliver Axsy's core messages while remaining relevant in the sector. Using the angle created by the letter X, the identity uses dynamic lines, bold colour and gradients to offer an authoritative, re-assuring tone of voice. Alongside the identity, a custom designed responsive website was built, offering potential customers easy navigation and a clear explanation of what Axsy do and how they improve customer experience.

read more › De Montfort University got in touch to commission a design for the 2015 BA (Hons) Fine Art Degree Show identity and catalogue. Working closely with the Degree Show committee and the University staff team, we worked towards developing their initial ideas of what the catalogue should look like and turning it into a clean and smart publication that not only showed off the students' work but also the course as a whole. The visual language of the identity is intentionally subtle with clean typography and minimal colour, allowing the work to take centre stage.

read more › Organised by well known charity Oxfam, Oxjam is an annual music festival held in cities across the UK. We were approached by the regional festival producer to design the 2013 ad campaign for the Leicester event. Opting for an illustrated route we were able to effectively connect with the target audience using a vibrant and lively aesthetic. All illustrations were completed in house and applied to flyers, posters, signage, social media, street advertising, pocket guides and the 2013 Oxjam Leicester website.

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